Justin Fishaw
Social media marketing is one of the most effective ways to manage your brand and increase your fan base, whether you are a growing business or a realty TV star. Twitter is one of the most popular social media platforms used by celebrities as it can offer an everyday person a glimpse into the life [...]
Justin Fishaw
If your business does not already have an active presence on social media sites such as Facebook, Twitter, or LinkedIn, engaging in a social media marketing strategy should be a top priority for 2013. Since creating original and meaningful content and sharing it across these platforms can be a time consuming task, you may want [...]
Justin Fishaw
Nothing can replace the powerful effect of face-to-face communication. Unfortunately, meeting with a customer or key influencer in person is not always feasible, which makes social media an essential tool for every business. People crave personalization and immediate feedback, and social media marketing offers an avenue for reaching a mass group of customers and accomplishing [...]
Justin Fishaw
If you take a look at how you lived your life just five years ago, you probably weren’t scrolling your Facebook newsfeed as soon as you rolled out of bed in the morning or tweeting your opinion of last night’s big game. Sure, these social networking tools were available then, but they may not have [...]
Justin Fishaw
In our latest installment of Infographic Monday, we’re taking a look at how exactly small businesses are using social media. This infographic, by Column Five, take an in-depth look at why small businesses have adopted social media into their marketing plans and what they may be doing wrong in the social space. Let’s first take a look [...]
Lauren Thomas
DigitalSherpa has worked with thousands of apartment communities from around the country. We’ve created content, customized Facebook Business Pages and launched social media campaigns to help our clients build their online fan bases and engage their fans. Over the next five weeks, we’ll be sharing a series of blog posts to help you develop and [...]
With the first week of the new year officially behind us, you’re probably well on your way to making good on your business’ 2013 resolutions. Perhaps you have vowed to become more active on your social networks. Maybe one of your goals is to increase overall visits to your website. Or you may have resolved [...]
LinkedIn has proven itself to be a power player when it comes to social networks, with over 187 million members as of October 2012. If you’re a small business owner and you’re not on LinkedIn, quickly add it to your new year’s resolutions list and sign up immediately – the resources are unlimited and free to use. One of [...]
Justin Fishaw
Social media is ever evolving. With the new year fast approaching, there are three social media sites that should be on the radar of any professional’s social media content efforts. Social has been the marketing buzzword for quite some time now, but now it’s all about taking that content and making it even more [...]
Justin Fishaw
A list of bold social media predictions at the end of the year, who would have predicted that? Well with the current state of social media influx, I’m jumping on the prediction-bandwagon. I’ll skip the normal theories on Google+ and guesses about the rise (or fall) of Facebook stock; instead, I present you with four [...]
