Justin Fishaw
Sure, driving traffic to your company’s website or blog is great, but more importantly, how do you get those online visitors to become customers? This is a challenge that many small business owners face, which is why we offer built-in conversion tools in our myDigitalSherpa Internet Marketing Dashboard that not only help your prospects find [...]
Natasha Khairullah
Over the past few decades, technology has providentially leveled the playing field for business owners with small budgets and narrow profit margins and who are in search of affordable marketing options to spread their brand’s message. The far-reaching — and inexpensive — arm of e-mail is a perfect example. To date, it’s one of the [...]
DigitalSherpa
I bet you check your bank account regularly. For that matter, some of you may even check certain account activities on a daily basis. If you have a business website of any size, you should be checking your web analytics reports a bare minimum of once daily based on your level of traffic and the nature of [...]
Chris Vaughn
This is Jim. Jim is a visitor on your website. You’ve worked really hard creating great content and building a business that understands how to attract and collect leads. Because of this, you’re starting to get a lot more visitors like Jim to your page. This is what you envisioned when you made the commitment to focus on [...]
Chris Vaughn
Last week I began to take a closer look in to lead conversion and got in to some discussion about calls to action. A ‘call to action’ is a way of getting the visitors on your website to click targets you’ve desired most important for lead conversion. This can be done with buttons, graphics, text, or [...]
