Today will be the first installment of Infographic Monday – a day in which we share the most informative and insightful infographics found across the web.
Those of you who are familiar with DigitalSherpa know that we preach both business blogging and social media marketing. Together, they create the perfect creation and distribution vehicles you need to get your content consumed and shared across the web. The more you’re found online, the more likely you are to convert that traffic into opportunities and leads. Since 2009, we’ve helped over 3,000 small to medium size businesses get found online through optimized content and social media marketing. However, IF we were forced to choose whether business blogging is better than Facebook, we have to choose business blogging. Recent changes to Google algorithms have focused on frequently updated, rich, content-heavy websites. Without business blogging producing that content the search engines reward, standing out amongst the crowd online can be a difficult task. Here is a comprehensive infographic from Social Media Today that breaks down the Top 10 reasons why business blogging is better than Facebook.
In the end, the beautiful thing is that you don’t have to choose. It’s not an either/or proposition; you should have both! Starting a blog is easy, and we can help. We have a library of free whitepapers that can help you get started today. Think blogging for your business or industry won’t work? Here at DigitalSherpa, we’ve created and managed content marketing for a wide variety of businesses. From brick pavers to steakhouses, apartment communities to jewelers, we’ve proven that content marketing through business blogging can be effective for all types of businesses!