In the second installment of this series, DigitalSherpa Content Marketing Director Chris Vaughn digs deeper in to contrasting content marketing versus SEM and traditional advertising strategies, and explains how content marketing will help you get found on the Web.

About Chris Vaughn


Chris builds, manages and executes inbound lead generation programs and is responsible for new business development and partnership with a focus on growing a brand. In the past, Chris was the Managing Editor at Bluff Media LLC and graduated from Oglethorpe University in 2005. In his spare time, Chris helps run a growing fantasy sports website and hangs out with his dog, Ace.


Comments


Leave a Reply

XHTML: You can use these tags: <a href="" title=""> <abbr title=""> <acronym title=""> <b> <blockquote cite=""> <cite> <code> <del datetime=""> <em> <i> <q cite=""> <strike> <strong>